Web Design That Makes A Statement
Need a website that gives your clients confidence in your services?
A website is a window into your business, so it is crucial that the right look and feel are achieved for maximum results. With our web design services we can create a website that is not only unique to your company but one that helps you stand out.
With Ikon Digital Web Design:
- You can be assured your tailor made website will be of the highest standard and quality
- Your business will be showcased to its absolute potential
- You will increase customer interest in your services and offerings
Our Web Design Services
- Brochure Web Design
- Content Managed Web Design
- Website Copy Writing
- Website Blog
- Website Management
- Website Hosting
Get In Touch
For more information on our Web Design services please email us: firstname.lastname@example.org
Content Managed Web Design
The Content Management System approach to websites separates the design from the data and allows you to change and edit content on your website without impacting the design. For example, if you wanted to make changes to your copy then it is possible to do so in real time. This means that any changes you make to the content are instantly made live on the website.
Ikon Digital can offer restricted levels of control within the Content Management System where certain accounts can update simple levels of your website such as the text and images to higher levels that could create a completely new page. Content Management Systems, if used correctly, can be very effective and help improve the speed that your website is maintained.
A content managed approach helps to lower the running and maintenance costs of your website since the Content Management System allows you to dynamically update areas of the website yourself making it easier and cheaper to maintain. No more paying out maintenance fees for updating your copy or adding in a simple image.
Ikon Digital offers training on the Content Management System which will help you understand how it works and how to update it.
What is CMS?
Content Management Systems (CMS) is a type of computer software (in the case of websites most commonly web browser based) which is use to edit, manage, create and publish content in a simple way. They are most suitable for clients who require regular updates to their websites, for example adding items to a shopping cart or changing prices.
A CMS allows an authorised user, whether the site owner or an employee, to access the content on the website and update it. Additionally, various restrictions can be placed on the access levels granted by the CMS and would allow, for example, locking of textual content but allowing graphics and images to be updated.
Do I need CMS?
Whilst content management systems allow easier updates and modifications to frequently changing content such as text or images become simpler to perform, there is a question of need to be answered.
Creating a bespoke content management system adds a lot of value to any website since it empowers the client to change content at will. However, there is the question of need which seeks to find out how often the client requires updates to be performed and whether or not the client would be better off using one of the maintenance packages instead of having an expensive CMS put into place.
Popular Content Managment Systems (CMS)
There are a wide range of CMS systems on the market these days and a lot of them are now open source and free to use. Some of the most popular CMS's are:
These are 3 of the main Content Managed web design tools that we tend to use or come across on other websites.
After your website has been created and published to the Internet it still needs to be managed to ensure you get the best performance and return on investment from your website.
Ikon Digital offers Website Management for all types of websites. Website Management consists of:
- Keeping your website up to date with the latest information
- Search Engine Optimisation performance checks
- Marketing and Advertising of the website
- Website Servicing
Why should you use Website Management?
Website Management provides a hassle free service to keep your website up to date. If you don’t know how to update your website or are just too busy to keep it up to date. Our Website Management packages are a great way of taking care of all the little things that help make sure your website keeps performing the way that it should from the ensuring the quality of your visitors experiences to your search engine ranking.
Keeping your website up to date
Keeping your website up to date and fresh with new content is a very important part of having a successful and popular website. As things within your company and/or product lines change it is important to keep your website updated by (for example) advertising your latest products and services whilst removing references to outdated services and discontinued products.
For an Ecommerce website it is vital to keep your website up to date with fluctuating stock levels and prices. Keeping your website up to date will allow your customers to get your best price and will keep them coming back to enjoy the great value and accurate service you deliver by frequently updating your stock levels.
Search Engine Optimisation Performance
Everyone who has a website or is looking for a website knows that Search Engine Optimisation is a very important part of taking your business on-line. Without some sort of SEO, your website becomes far more difficult to find by anyone using a Search Engine such as Google.
The secret of SEO that it is a non-stop process for the life of your website, as search engines themselves are always changing the way that they crawl your website and index the content within. All the best websites are in a continuous flux of being updated and optimised for different search terms which is why the top websites for search results can frequently change.
Therefore it is important to keep track from month to month of the state of your website, its content, your search ranking for various terms and where you stand in relation to your competitors. This constant ongoing process allows analysis of these various factors and provides a course of action to help improve the performance of your website in the months to come.
Marketing and Advertising your website
While it is important to keep your website maintained, up to date and optimised for the various search engines, you also need to make sure that your website is also being marketed. There are a multitude of ways also to keep your website fresh in the mind of your target audience and the focus is to make them want to go directly to your website.
Advertising your website is another important factor. Whether you advertise on other websites that your target audience frequently visits or take a more traditional route through advertising in the press, getting your company name and website out there and in to the mind of your target audience is a prime way of generating traffic.
A lot of companies that Ikon Digital has been in contact with wanted some sort of help to get them started on their copy as they just don't quite know what to put on their website. Ikon Digital has a quick general list of questions to answer which should hopefully aid and inspire you when writing the copy for your website.
About the Website
- What would you like to see within the website?
- What would you like the website to do?
- What is the main aim of the website for you?
- What type of images would you like within your website?
- How do you want your company to be presented on the Internet?
About the Copy
- What is your company about?
- What services can your company offer?
- How is your company different from all the others on the market place?
- What can you offer that your competitors can't?
- Where is your company located?
- What is the history of your company?
- How many people work within the company?
- Is your company part of any registered bodies?
Ikon Digital can create a more tailored list of questions for your website if you are still having problems. Alternatively, copy to be used on the website can be produced by Ikon Digital however this will attract additional charges for the service. Whilst this copy will reflect the operation of your business, it is still the viewpoint of an outsider. Ultimately, nobody knows your business quite like you. For more details on how we can help contact us to learn more.
The server system that Ikon Digital uses to host your website is a Linux server running Apache. Your website will have a control panel where you can access information about your hosting service such as how many email accounts you have left how much server space is left to be used, how much bandwidth is being used and how far from your limits you are and if you have gone over any of your limits.
Do I need Hosting?
Every website requires hosting in one form or another. There are many different hosting services available and range from simple shared hosting, all the way to dedicated servers and even systems such as virtual private servers. Virtual private servers are run as software on a very fast server as opposed to the actual hardware which allows the host to run many more websites than normal due to software virtualisation.
Hosting refers to where your website is being held and which server the website is stored on. Servers are located all over the world and choosing a good server location used to be an important decision since you would want a server that is physcially near the site visitors. With the advent of high speed broadband across the world, this is no longer a driving issue.
Getting Your Hosting Setup
Setting up your website on a certain hosting system involves re-directing the nameservers associated with your domain name (a setting that is changed through the company used to register the domain name). Once the nameservers have been set, all that remains is to upload the website and the content to the hosting system of your choice where it will then be publicly available.
What Ikon Digital Offers
At Ikon Digital we offer a comprehensive package to take care of all of your hosting requirements ranging from storage, bandwidth and all the way to SQL databases and similar. A distinct advantage of hosting with Ikon Digital, aside from the included maintenance package time, is that if any problems do occur with your website then Ikon Digital are your one stop shop for technical issues. Additionally, not all hosts are the same and some offer limited or otherwise inferior services (i.e. limited support for scripting languages).
Accessibility & Web Design
Accessibility is a growing concern for everyone on the Internet, to make sure that there website is able to be viewed by all. Ikon Digital has dealt with website that were looking to make themselves more accessible to people, the things that Ikon Digital has done for the companies to make them easier to view is have a text only page to remove all the images or animation from the pages so that it is only the text on each page that is left, this makes it easier for screen readers to relay the information back to the user.
Benifits of Accessible Web Design
Having an accessible website makes good business sense as the more accessible your website is to people who have a disability and need special tools or software to view the website properly. So if your website is accessible to everyone then you can capture a wider audience and if you have an ecommerce website this means you have a bigger client base to sell your products to.
Ikon Digital can also implemented a system onto the website so that when the user is on the site they can increase or decrease the size of the text to make it easier to read on the screen as the size is adjustable for the user.
Ikon Digital ensures that all code produced meets international W3C standards. This means that all code validates correctly and can be accessed by site visitors and using many different browsers.
Start to Finish Web Design Service
Here at Ikon Digital we are here to support you and your web design in keeping it up to date and well maintained. We offer a hosting and maintenance package for all web design types from a brochure website, ecommerce web design to even a content managed website. To find out more about what we offer in the way of hosting and keeping your web design up to date go to our hosting page or get in touch.
Building Your Website Design
Ikon have a simple and easy to follow process for building websites design. We have a general guide that we have placed on our web design to let you know how Ikon works when building your web design. If you are interested in finding out more or wish some advice on our web design process please feel free to contact us.
Getting a Domain For Your Website
Ikon Digital is even able to find and register a domain name for your company. There is every possibility that you will not get exactly what you were looking for but we will try our best to find one that best represents your company and website.
Your Website Copy
There is a small copy writing guide on our web design to help you add more text to your website and to also give you ideas about what to write. Whilst it is only a general overview it can help you get a start to getting your own creative juices flowing in writing your own copy for your website. If you need any help with your website copy feel free to get in touch with us.
For more information on our Web Design services please email us: email@example.com
Web Design Blog Posts
Here at Ikon Digital we like to share our knowledge about Web Design. You can find a range of information in our blog from hints and tips to general Web Design facts. Please see below to find out more about our Web Design blog posts.
Web Design Catogory Posts
- Professional Web Design – Professional Website
- Why and how often should your website be redesigned?
- Website Languages
- Creating a Website Brief
- Fundamentals of Web Design
- The Web – What Is?
Web Design Page Tags
Web Design in Wikipedia
What Wikipedia says about Web Design: "Web design is a broad term used to encompass the way that content (usually hypertext or hypermedia) is delivered to an end-user through the World Wide Web, using a web browser (e.g. Opera, Internet Explorer, Firefox, Google Chrome, Safari) or other web-enabled software to display the content. The intent of web design is to create a website—a collection of online content including documents and applications that reside on a web server/servers. A website may include text, images, sounds and other content, and may be interactive."
"Ikon provided a quick and efficient service together with very good value for money for the re-design and rebuild of our ecommerce website.
They worked together with us, and I was pleased with their daily updates provided to me."
By Marie-Jane Kelly - Belinda Robertson